Privacy Policy

This privacy policy has been compiled to better serve those who are concerned with how their personal data is being used online. Personal data is defined under law, but is generally information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context.

Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your personal data in accordance with our website. For the purposes of data protection law, Digital Marketing Arm, Inc, DBA Legal Marketing Arm, is the data controller and may be contacted via email at

What personal data do we collect?

The information collected from users on our website is: name, email, phone number, practice area(s), & comments/questions.

The information collected from users is used to enable Digital Marketing Arm, Inc, DBA Legal Marketing Arm, to respond to any questions, concerns, or problems raised by the user, and to send an e-mail confirmation to the user.

How long do we keep your personal data?

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, typically to contact you back to discuss potential marketing services.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. At any time, however, you may contact us to request that we delete all of your personal data.

When do we collect information?

We collect information (including personal data) from you when you fill out a contact form on our sites, communicate with us over the phone, email us, or otherwise enter into a transaction with us.

Your Access to and Control Over Information

You may decline to provide us with personal data and/or decline to enter into transactions with us.

You may also contact us at any time to request: to access your personal data, to rectify your personal data, to erase your personal data, or to opt-out of future communications from us, at .

We will modify or delete any personal information we hold about you at your request. Users have a right to get a copy from us of the personal information we hold about them. If you wish to receive a copy of this information, please address your request to or to the phone number(s) on our website.

You can also express any concern you have about our use of your data. We will deal with your request promptly.

In addition, you also have the right to lodge a complaint with data protection supervisory authorities, the identity of which may depend on your location.

How do we protect and store personal data?

Our website is scanned on a regular basis with malware for security holes and known vulnerabilities in order to make your visit to our website as safe as possible.

We implement a variety of security measures when a user enters, submits, or accesses their personal data to maintain the safety of your personal data. Your personal data is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the personal data confidential.

In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

All transactions are processed through a secure gateway provider and billing information is never stored or processed on our servers.

Unfortunately, transmission of information over the internet is not completely secure. We will do our best to protect your personal data, but we cannot guarantee its security and any transmission is at your own risk. Once we have received your personal data, we will use strict procedures and security features to try to prevent unauthorized access.

Do we use ‘cookies’?

Yes we use cookies and other similar technologies to distinguish you from other users of our websites (including when you browse third party websites). This helps us to provide you with a good experience when you use our services (for example, to remember your login details and improve our services).

We also use cookies and similar technologies to show you more personalized advertising, including ads for us on other websites. You may adjust the settings on your browser to refuse cookies but some of our services may not work if you do so. (You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies.)

Third-party disclosure

We we will never share your personal data with a 3rd party, unless in the following situations:

  • We may provide your personal data to our business partners, suppliers and subcontractors who provide services to us or where necessary to perform a service that you have requested (i.e. to process payment information that you provide to us).
  • We may provide data about your visit to analytics and search engine providers to help us improve and optimize our services. We generally only share this information in a form that does not directly identify you.
  • We may provide your personal data to our professional advisors (like lawyers, accountants, and financial advisors) if needed for our own professional advice.
  • We may provide your personal data to law enforcement or regulatory authorities if required under law.

Google Advertising

Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. .

Third party vendors, including Google, may show ads on websites on the internet.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy. – See more at:

According to CalOPPA we agree to the following:
  • Users can visit our website anonymously.
  • Once this privacy policy is created, we will add a link to it on our home page or as a minimum on the first significant page after entering our website.
  • Our Privacy Policy link includes the word ‘Privacy’ and can be easily be found on the page specified above.
  • Users will be notified of any privacy policy changes:

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. We do not specifically market to children under 13.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

  • We will notify the users via email within 1 business day
  • We also agree to the Individual Redress Principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.


The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We may collect your email address in order to:

Send information, respond to inquiries, and/or other requests or questions.

Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM we agree to the following:
  • NOT use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • We will not send mass or bulk emails, where multiple people are emailed at the same time.
  • Monitor third-party email marketing services for compliance, if one
    is used.
  • Honor opt-out/unsubscribe requests quickly.
  • Allow users to unsubscribe by emailing us and letting us know they do not wish to receive further email communication

If at any time you would like to unsubscribe from receiving future emails, you can email us at